Measuring ROI on digital transformation in retail: a practical framework for managers

The ROI of digital transformation in retail is not always immediately visible. Many technology projects fail not because they lack value but because they cannot demonstrate that value to leadership at the right time.

A simple but effective ROI formula: monthly savings multiplied by 12, divided by total investment, multiplied by 100 percent. Savings must include hard benefits and quantified soft benefits.

Critical: establish a baseline before deployment. No pre-deployment numbers means no post-deployment ROI. This is the step most project teams skip and then struggle to answer "what did this project actually deliver?"

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